Scorpion

Scorpion is a digital marketing agency focused on local service businesses, offering website design, SEO, paid search (Google/Meta), and reputation management under a managed-service model. Rather than handing you tools to run yourself, Scorpion acts as an outsourced marketing team managing campaigns on your behalf. For wellness franchisees, this is appealing when local ownership doesn't have in-house marketing expertise. For franchisors, the key question is where the boundary sits between brand-controlled marketing and local operator marketing spend — Scorpion can serve either level, but clarity on who controls the brand voice and what budget each party controls matters before signing. Scorpion uses proprietary technology to manage campaigns and reporting, so switching costs can be meaningful if you move platforms later.

Reviewed by Miles Sutherland, Vendors & Equipment Editor