Free calculator
Recovery Studio Build-Out & ROI Estimator
Pick a build tier, adjust your modality mix, and see equipment CAPEX, monthly revenue, EBITDA, and payback for a recovery-focused wellness studio.
Your inputs
Choose a starting mix, then adjust units below
Your results
Total Equipment CAPEX
$159,800
Payback Period
2 months
Monthly Revenue
$155,612
Monthly EBITDA
$105,612
Monthly Membership Revenue
$49,750
Break-Even Utilization
0%
Modality breakdown
| Modality | Units | CAPEX | Daily capacity | Daily revenue (at capacity) |
|---|---|---|---|---|
| Cryotherapy | 1 | $65,000 | 180/day | $8,100 |
| Cold Plunge | 2 | $24,000 | 144/day | $5,040 |
| Sauna | 1 | $15,000 | 24/day | $1,080 |
| Compression | 4 | $4,800 | 96/day | $2,400 |
| Red Light | 1 | $25,000 | 48/day | $2,880 |
| Hyperbaric | 1 | $15,000 | 12/day | $1,440 |
| PEMF | 2 | $11,000 | 48/day | $1,680 |
Cryotherapy
- Units
- 1
- CAPEX
- $65,000
- Daily capacity
- 180/day
- Daily revenue (at capacity)
- $8,100
Cold Plunge
- Units
- 2
- CAPEX
- $24,000
- Daily capacity
- 144/day
- Daily revenue (at capacity)
- $5,040
Sauna
- Units
- 1
- CAPEX
- $15,000
- Daily capacity
- 24/day
- Daily revenue (at capacity)
- $1,080
Compression
- Units
- 4
- CAPEX
- $4,800
- Daily capacity
- 96/day
- Daily revenue (at capacity)
- $2,400
Red Light
- Units
- 1
- CAPEX
- $25,000
- Daily capacity
- 48/day
- Daily revenue (at capacity)
- $2,880
Hyperbaric
- Units
- 1
- CAPEX
- $15,000
- Daily capacity
- 12/day
- Daily revenue (at capacity)
- $1,440
PEMF
- Units
- 2
- CAPEX
- $11,000
- Daily capacity
- 48/day
- Daily revenue (at capacity)
- $1,680
Email these results
A copy of your inputs and numbers, so you can compare scenarios later.
How this is calculated
This calculator models a recovery-studio build-out from equipment CAPEX through steady-state monthly economics. All figures are planning estimates, not guarantees — real results depend on your market, pricing power, and operational execution.
- Equipment CAPEX = sum of (units × typical per-unit cost) across the modalities you select. Per-unit costs are fixed midpoint estimates from commercial manufacturer pricing, not editable, so the total stays anchored to realistic ranges.
- Daily capacity per modality = units × floor(operating minutes per day ÷ minutes per session). This is the theoretical max, assuming zero downtime between sessions.
- Walk-in revenue = monthly capacity revenue × utilization % × (1 − membership share %). Utilization reflects the fraction of theoretical capacity you actually fill.
- Membership revenue = member count × monthly membership price, modeled as a separate recurring stream from walk-in/drop-in pricing.
- Monthly EBITDA = total monthly revenue minus rent, staffing, and other operating costs (before debt service or owner draws).
- Payback month = first month cumulative EBITDA crosses zero after subtracting total equipment CAPEX. This ignores build-out, leasehold, and financing costs — model those separately.
- Break-even utilization = the walk-in utilization rate needed for revenue to cover opex, after membership revenue is applied first. If membership revenue alone already covers monthly opex, this reads 0% — walk-in traffic becomes pure upside rather than a requirement.
Worked example
A Standard-tier build (one cryo unit, two cold plunges, one sauna, four compression stations, one red-light unit, one hyperbaric chamber, two PEMF mats) runs roughly $115K in equipment CAPEX. At 45% walk-in utilization plus a 250-member base paying $199/month, monthly revenue lands well above a typical $50K opex base — check your own numbers above.
All outputs are planning estimates, not guarantees. Consult the brand FDD and your advisors for decisions.
Recovery studios are equipment-led businesses: cryotherapy chambers, cold plunges, saunas, and compression gear are the bulk of your up-front capital and the source of your revenue. Getting the modality mix and utilization assumptions right is what determines whether the build pays back.
This estimator totals equipment CAPEX and models monthly revenue by service so you can see payback and return before you commit capital to a recovery-focused build.
The formula
Total CAPEX = sum of equipment + build-out. Monthly revenue = Σ (sessions per modality × price). Payback (months) = CAPEX ÷ monthly net cash flow.
Related guide: Recovery equipment buyer's guide
Frequently asked questions
- How much does it cost to open a recovery studio?
- Equipment-heavy recovery studios often run $150,000–$500,000+ depending on modality mix — cryotherapy chambers and multiple cold plunges or saunas drive most of the CAPEX, before build-out and working capital.
- Which recovery modalities have the best ROI?
- It depends on local demand and utilization, but high-throughput, lower-CAPEX services like compression and infrared sauna often pay back faster per dollar than a single expensive cryo chamber. Model your own session volumes.
- How is payback calculated here?
- Payback is total capital invested divided by monthly net cash flow, giving the number of months to recover the build cost at your assumed utilization.