Equipment & Build-Out comparison
Joovv vs PlatinumLED
How Joovv and PlatinumLED compare for wellness franchise operators — side-by-side specs and our verdict on which fits which concept.
Short answer
The two most-compared modular red-light panel brands. Joovv is the recognized name — medical-device build standards, third-party testing, and the consumer brand equity that makes a red-light station easier to sell to members — at a clear price premium. PlatinumLED's BIO and BIOMAX series deliver comparable or higher measured irradiance per dollar and have become the value-conscious operator's pick, with a 5% commercial trade program. If brand recognition on the wall helps you sell sessions, Joovv earns some of its premium; if you're buying photons per dollar for a treatment protocol, PlatinumLED usually wins the spreadsheet. Either way, verify irradiance at treatment distance and coverage area against your protocol rather than trusting marketing wattage figures.
Side-by-side
| Joovv | PlatinumLED | |
|---|---|---|
| Modality | Red Light | Red Light |
| Technology | Modular LED panels (red + NIR) | High-irradiance LED panels (BIOMAX) |
| Price range | $600–$10,000+ (approximate) | $400–$6,000 (approximate) |
| Commercial/Home | Both | Both |
| Best for | Studios wanting to scale a red-light station from one panel to full-body | Studios wanting capable red-light panels at lower CAPEX than a bed or pod |
| Differentiator | Medical-spec, safety-certified panels with strong consumer brand trust | High-irradiance multi-wavelength panels, FDA Class II registered |
Full profile
Joovv
Medical-grade modular red light therapy panels for home and commercial use.
Full profile
PlatinumLED
High-irradiance BIOMAX red and near-infrared light therapy panels.
See more options in our roundup of the best equipment & build-out for wellness franchises.