Equipment & Build-Out comparison
Concept2 vs Woodway
How Concept2 and Woodway compare for wellness franchise operators — side-by-side specs and our verdict on which fits which concept.
Short answer
Two specialty cardio benchmarks at opposite price points. Concept2 rowers, SkiErgs, and BikeErgs are the standardized ergometers of functional fitness — accurate, nearly maintenance-free, and inexpensive enough to buy in fleets, with member-recognized scores that plug into class programming. Woodway's slat-belt treadmills are the premium running surface: lower joint impact, a distinctive feel, and the Curve's self-powered format, at several times the cost of a conventional treadmill. They solve different problems — Concept2 is the value workhorse for group formats; Woodway is a flagship piece that signals a performance positioning. Budget-constrained builds buy Concept2 first and add Woodway where the run experience is part of the brand.
Side-by-side
| Concept2 | Woodway | |
|---|---|---|
| Modality | Strength & Cardio | Strength & Cardio |
| Technology | Rowing, bike & ski ergometers | Slat-belt & curve treadmills |
| Price range | $900–$1,200 per unit (approximate) | $10,000–$40,000+ (approximate) |
| Commercial/Home | Both | Commercial |
| Best for | Rowing and functional-fitness concepts standardizing durable, low-cost ergs | Premium and performance-focused studios wanting a differentiated treadmill |
| Differentiator | The de facto standard erg with famous reliability and resale value | Durable slat-belt surface used by pro teams and elite facilities |
Full profile
Concept2
Industry-standard rowing machines, bike ergs, and ski ergs.
Full profile
Woodway
Premium slat-belt motorized and manual (curve) treadmills for elite facilities.
See more options in our roundup of the best equipment & build-out for wellness franchises.